Midday Keynote: Email’s Place In Your Omnichannel Marketing Strategy (2016 AAEM Virtual Conference Session)
Sponsored by: Bronto
Speakers: Joe Tertel, Manager, E-commerce and Email Marketing, Rite Aid
Click to view this webinar, originally offered as a session at the 2016 All About Email Virtual Conference & Expo.
Marketers understand the importance of a strong email program, but it is only one of many tools we use to market and communicate with our customers. From television to radio, from search to social, from email to direct mail, we are surrounded by advertising. How do we have our message heard over all of the noise?
Understanding email’s place in your omnichannel marketing strategy will allow you to amplify your message in all marketing channels.