eM+C’s Digital Marketing Rock Star Webinar Series
Speakers: Luis Hernandez, Managing Director and Chief Technology Officer, Proof Integrated Communications, a WPP Company; Christopher Marriott, Vice President, Agency Services, StrongMail Systems; Andrew Kordek, Co-Founder & Chief Strategist, Trendline Interactive;
Read on to learn about/access all the sessions originally presented as part of the 2012 eM+C Digital Marketing Rock Star Webinar Series:
The Top 4 Digital Marketing Trends for 2012
Featuring: Luis Hernandez, Managing Director and Chief Technology Officer, Proof Integrated Communications, a WPP Company
In today's cross-channel and cross-platform marketing world, having a continuous conversation with your customers is critical. In this session, Luis Hernandez, senior vice president of marketing technology at Wunderman looks at how four digital marketing channels - email and the intersection of social marketing, digital marketing attribution, SEO, and mobile - have evolved and how when used correctly be tied together to create continuous experiences.