Crank-Up Website ROI: How site performance impacts sales, and what to do about it
Speakers: Phil Frost, Founder/COO, Main Street ROI; Tammy Everts, Senior Researcher & Evangelist, SOASTA
Web performance is user experience. Your website is your digital storefront, and just like in a store, difficult or slow service kills sales. How can you make sure your site offers the prompt, helpful service e-commerce customers expect today?
In this webinar, we’ll look at the latest performance benchmark research, how those numbers directly impact your conversion rate and ROI, and what you can do to make sure your site is converting as many visitors as possible into sales.
With tips including:
- The level of performance do online shoppers expect today
- What areas of poor performance cost the most sales
- How to optimize your online conversion funnel
- Small changes that can make a big difference to your bottom line
- And more!
Sponsored by SOASTA
Couldn’t make it on February 29th? No problem! Target Marketing webinars are archived for 90 days after the live event. Click here to register and get access to this webinar on-demand.