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Tuning Into Voice Search

The big question for search marketers is: What must be done to make sure that a site comes up in answer to voice search queries?

It's All About Mobile

Smartphones changed the game, with them in our pockets, marketing and engagement are really all about mobile.

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Visa's customers range from older boomers all the way to young Gen Z-ers. So, how does the company market to this wide consumer base? Lara Balazs, SVP, head of North America marketing for the company, explains how Visa uses imagery on mobile phones to stand out to customers.

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