Marketing Strategy

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Dinner Next Week in NYC

I’m hosting a dinner in New York next week for financial services marketers. A chance for readers with similar interests to meet up.

Post-Trade Show Emails

In the digital world we live in today, there’s just no substitute for the face-to-face interactions trade shows provide. In fact, for

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In this episode of "What Were They Thinking?" Melissa receives a piece of mail from the Michael J. Fox Foundation for Parkinson's Research — which she donates to annually — but is confused by what's missing from the envelope. To help her figure it out, Paul Bobnak of Who's Mailing What! stops by to look at the mail piece.

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