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#TBT Email: Toys “R” Us

The holiday season is never far from the minds of many shoppers, which is exactly what this email is counting on.

Know How to Avoid Spam Filters

As a marketing professional, your main objective behind creating and sending an email campaign is to reach straight into the respective

The Truth About E-newsletters

What is an e-newsletter? Basically it is a stream of messages businesses send out to customers. Messages that talk about the business.

#TBT Thursday Email: Pizza Hut

To appeal to tech-savvy (and possibly hungry) customers, it’s smart to make a big deal out of your latest and greatest changes, as this

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In this episode of "What Were They Thinking?" Melissa takes an independent Ford dealership to task for copyright infringement and lazy marketing. Not cool. So not cool.

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Email Marketing 2015

Welcome to Email Marketing 2015. This year’s report offers a treasure trove of data and insights…