Direct Mail, Print & Postal

Information about advertising campaigns using direct mail, including formats, creative, copy and design. Issues surrounding postal matters relevant to direct marketers such as rate changes, rate classifications, mail sortation, postal discounts and U.S. Postal Service reform.

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In this episode of Who's Mailing What! Confidential, Ashley Roberts and Paul Bobnak have some fun showcasing the 2017 USPS Irresistible Mail Award-winning campaign created by The Standard Group.

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