Content Marketing

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Be Lazier, Content Marketers

In order to cope with the real-time, click-driven Internet culture dominating their work lives, content marketers need to learn how to

Facebook’s E-commerce Move

Let’s take a look at what’s really interesting for marketers about Facebook’s announcement on Monday about “Marketplace,” its move into

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In this episode of Tech Talk, Avishai Sharon — CEO of TrenDemon — explains how his company helps marketers better understand the impact of their content marketing efforts. By creating a recommended content path, TrenDemon allows marketers to optimize customer journeys in real time using personalized recommendations and call-to-actions.

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