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Cars: Marketing the Passion

Car companies love to market around feelings. For many of them, the marketing isn’t about the mechanical details or the price, but

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Who's ready for a vacation? In this episode of "What Were They Thinking?" Melissa finds a way to beat the dog days of summer with a new campaign from Explore Asheville and Matador Network, featuring a four-legged star, Sammy the rescue dog.

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