LISTS & INSERT MEDIA
-
Hotlists—New and Updated Files on the Market
Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online...
-
Insert Media: State of the Industry 2010
With a new year underway, let's take a look at how the changing marketing landscape is shaping insert programs along... -
Hotlists—New and Updated Files on the Market
Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online...
-
InfoGroup Rolls Out New Corporate Branding, Continues Reorg Efforts
After a decade-long acquisitions spree that included Direct Media, Millard Group, Edith Roman Associates, Mokrynski Direct and YesMail, InfoGroup... -
Hotlists—New and Updated Files on the Market
Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online...
-
A List Professional Speaks: Alan Zamchick
Target Marketing took some time to chat with Alan Zamchick, vice preisdent of list management for Media Horizons... -
Media Horizons Management's Alan Kraft Wins DMA Award for Achievements in Insert Media Field
The Direct Marketing Association's Insert Media Council has selected Alan Kraft as its 2009 Individual Achievement Award winner. Kraft... -
Equifax Provides Comprehensive Marketing Solution to Major Magazine Publisher
Equifax Database Services, a leading provider of marketing database hosting services and a business unit of Equifax Inc. (NYSE: ...
More on Lists & Insert Media
More On Lists & Insert Media
Hotlists—New and Updated Files on the Market
February 9, 2010
Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online feature from Target Marketing...
Insert Media: State of the Industry 2010
February 3, 2010With a new year underway, let's take a look at how the changing marketing landscape is shaping insert programs along with marketers' approach to these...
Hotlists—New and Updated Files on the Market
January 19, 2010Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online feature from Target Marketing...
InfoGroup Rolls Out New Corporate Branding, Continues Reorg Efforts
January 5, 2010
After a decade-long acquisitions spree that included Direct Media, Millard Group, Edith Roman Associates, Mokrynski Direct and YesMail, InfoGroup is launching an initiative to...
Hotlists—New and Updated Files on the Market
January 5, 2010Find the latest lists to test—complete with names, descriptions, counts, prices and list managers'/owners' contact information—with this biweekly online feature from Target Marketing...
A List Professional Speaks: Alan Zamchick
January 4, 2010
Target Marketing took some time to chat with Alan Zamchick, vice preisdent of list management for Media Horizons Management about how he entered...
The Secrets of List Research
December 16, 2009
How do you find or create the best lists for your particular product and offer? This handy booklet covers finding the right list broker…using 'data...
Media Horizons Management's Alan Kraft Wins DMA Award for Achievements in Insert Media Field
December 4, 2009
The Direct Marketing Association's Insert Media Council has selected Alan Kraft as its 2009 Individual Achievement Award winner. Kraft is president of Media Horizons...
Equifax Provides Comprehensive Marketing Solution to Major Magazine Publisher
November 23, 2009Equifax Database Services, a leading provider of marketing database hosting services and a business unit of Equifax Inc. (NYSE: EFX ), today announced a...
The Secrets of Direct Mail Testing
November 18, 2009
In direct mail, there are plenty of elements to test – from envelopes, premiums, pricing, prose, a new list...the choices seem endless. Direct marketers spend...
