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How Do You Buy Marketing Tech?
May 24, 2017 at 8:00 am

Marketers are becoming the people who buy marketing tech and build the technology stack. But what’s the best way to do that?

Get the Latest in E-retail Technology News From SHOPTALK in This Exclusive Report
March 16, 2017 at 11:39 am

The latest in how digital performance gives online businesses the visibility needed to compete in the increasingly overcrowded e-commerce space. This report covers how to boost conversions with website performance, connecting the dots between IT, user experience and business metrics, and how to compete with large online entities like Amazon.

Insights For Digital Experience Monitoring
February 24, 2017 at 2:39 pm

Digital Experience Monitoring (DEM) is a performance monitoring discipline with the goal of optimizing the holistic operational experience and behavior of a digital agent. In this report, Gartner explains how DEM can help enterprises obtain an understanding of the quality of continuous digital experience as well as determine the cause of or anticipate incidents rendering that experience suboptimal.

Printing Impressions' Top 400 Printers
January 31, 2017 at 2:39 pm

Printing Impressions is proud to present the 2016 Printing Impressions Top 400, the industry’s most comprehensive list of leading printers in the U.S. and Canada, based on annual revenue. Back for its 33rd year, the PI 400 rankings provide snapshots of industry trends and performance—influenced by a variety of factors, including new technology investments and M&A activity.

Writing Industrial Copy That Sells – FREE Report
November 11, 2016 at 3:04 pm

In this FREE Special Report from 36-year veteran copywriter Bob Bly, you will discover: 10 tips for writing more effective industrial copy … the 7 key differences between B2B and B2C marketing … 6 things you need to know about selling to engineers … proven B2B offers that generate more leads and sales … how to write winning brochures for technical products … 23 tips for creating B2B direct mail that works … and more.

Make American Business Great Again: Corporate Leaders Choose Trump Over Clinton
September 27, 2016 at 4:49 pm

With the historically contentious US election just around the corner, no less than the future of the country at stake, and a dearth of political research that examines candidate support from a business point of view, NAPCO Research designed a study that examines business leaders’ intention to support Donald Trump vs. Hillary Clinton.

Denny Hatch's Ultimate 83-Point Marketing Checklist
January 31, 2016 at 5:41 pm

With over 50 years of marketing experience under his belt, this checklist is hardwired into Denny Hatch's DNA. For the rest of us, his 83 points provide an invaluable manifesto for great marketing that gets results.

Free Report: Understand Who Your Customers Are, Then Multiply Them
November 4, 2015 at 3:51 pm

Whether you sell to consumers or businesses, leveraging customer data such as location, income and lifestyle attributes provides opportunity to sell more, increase customer spending and target prospects likely to buy from you. Want to know who your customers are and find more like them? Request your FREE customer profile report today.