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Swift Capital Direct Mail Focuses On Benefits
January 10, 2017 at 12:09 am

Swift Capital uses several techniques to attract the attention of prospects, and get them to apply for business financing. To download and view a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

Marriott Uses Mail To Reward Loyalty
January 4, 2017 at 11:20 pm

Marriott welcomes new members of its rewards programs with a direct mail package designed to cover all the bases. To download and view a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

GMC's Direct Mail Focuses On Content and More
December 13, 2016 at 8:30 am

GMC keeps its drivers interested in the brand by mailing a glossy magazine filled with content and a few offers. To download and view a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

Gexa's Mail Offers A Clear Guarantee
December 5, 2016 at 10:23 pm

An acquisition direct mail piece for Gexa Energy gets attention by offering a guarantee. You can see how the copywriter and designer make a case for becoming a customer of the energy provider. To view and download a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

Tufts Letter's Mail and the Fear of Food
November 16, 2016 at 11:33 pm

A subscription effort for Tufts University Health & Nutrition Letter grabs a prospect's attention with an appeal to fear. You can view the entire mailer to see how the copywriter and designer get the reader to question what foods they eat. To view and download a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

SimpliSafe's Mail Keeps Customers Safe
October 31, 2016 at 11:31 pm

SimpliSafe promotes its home security system by getting the prospect to think about what its competitors are doing. You can view the entire mailer to get the full picture. To view and download a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

Fred Pryor Seminars Engages Prospects With Detail-Heavy Mail
October 18, 2016 at 3:37 pm

Fred Pryor Seminars promotes its 2-day Microsoft Excel course with a direct mail brochure that's heavy on details. You can view the entire mailer to see how the company answers objections and provides everything needed to make the sale. To view and download a free PDF of this mailing, courtesy of Who’s Mailing What!, please complete this form.

US Family Health Plan Spells Out Benefits With Mail
October 7, 2016 at 12:59 am

US Family Health Plan sent a self-mailer offering its healthcare plan to military family members. To view and download a free PDF of this package, courtesy of Who’s Mailing What!, please complete this form.

Sony's Life-Sized Direct Mail
September 29, 2016 at 12:24 am

Sony mailed an outer and brochure that perfectly illustrate the size and look of the product it's selling. To view and download a free PDF of this package, courtesy of Who’s Mailing What!, please complete this form.

Discover Direct Mail Offers Financial Freedom
September 20, 2016 at 11:54 pm

Discover Financial Services mailed a personal loan offer that teases "financial freedom" on its otherwise blank outer. The letter and circular inside make a case for why the personal loan it offers is special. To view and download a free PDF of this package, courtesy of Who’s Mailing What!, please complete this form.

Classic Mail: Your Big Backyard Adds An Involvement Device
September 14, 2016 at 11:57 pm

Your Big Backyard, a magazine published by the National Wildlife Federation until 2012, acquired subscribers with this successful direct mail piece for over 6 years, The coloring book drawing on the outer and the free magazine inside invite involvement by kids. To view and download a free PDF of this package, courtesy of Who’s Mailing What!, please complete this form.

H&R Block's Mail Drives Tax Prep Traffic
August 24, 2016 at 11:31 pm

H&R Block focuses on selling its tax preparation expertise with this direct mail piece from 2009. To make it easy for customers to get high-level service, it included a Tax Organizer envelope in the package. It also used other tactics to drive business to its offices. To see the entire package, one of many available from Who's Mailing What!, please complete this form.

The Fascinations of Classic Boardroom Direct Mail
August 11, 2016 at 12:24 am

Boardroom built a multi-million dollar publishing business thanks, in large part, to direct mail efforts written by the late copywriter Mel Martin. He used "fascinations" to create intrigue and whet the reader's appetite for more information. To download a PDF of a package promoting a classic Boardroom title, one of many available from Who's Mailing What!, please complete this form.

Makana's Mail Support Two Teasers
July 26, 2016 at 12:20 am

Makana, the manufacturer of a packaged skin cream of the same name, uses two teasers on its outer envelope. Both are supported by elements inside this direct mail effort. The entire package can be downloaded as a PDF for free by completing the form below.

T. Rowe Price Calms Fears With Mail
July 21, 2016 at 8:06 pm

T. Rowe Price appeals to parents worried about paying for college by talking about its 529 savings plans. A simple self-mailer lays the groundwork by providing just enough information for prospects to understand how to get started. The entire package can be downloaded as a PDF for free by completing the form below.

Wyndham's Direct Mail Includes Stress Card
July 13, 2016 at 11:32 pm

Wyndham Hotels & Resorts mailed a folded self-mailer in October 2000 to a B-to-B audience. It included a removable stress card that a prospect could use to measure their stress level, and then turn to Wyndahm to take care of their meeting planning needs. The entire package and its postcard follow-up can be downloaded as a single PDF for free by completing the form below.