Military strategies aren’t exactly the first thing you think of when you think of marketers.
People look for role models to follow. For this reason, popular students in colleges and…
It’s not easy being a retailer these days. Amazon’s customer experience has changed the game.
According to one industry analyst’s prediction, Amazon could look to acquire Target at some point in
A recent study on the impact of coupons concluded that they’re still very popular with shoppers
Most marketers only review their websites when they make an update or there is a problem, but that is a surefire way to overlook
Pro or con, marketers are keeping a close eye on Washington today if they have any economic stake in the Internet at all. The FCC is
For the travel industry, Black Friday, Cyber Monday and the holiday shopping season have evolved from a vexing consumer distraction into one of the most important travel booking periods of the year, and the industry has expanded promotional strategies accordingly.
You’ve enjoyed the benefits of a winning social media campaign for a while, with an eye-catching video that yields high clickthrough