Search results for Bank of America
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February 2012 From Target Marketing
In the fall of 2011, if the marketing powers-that-were at Bank of America and Netflix had practiced the Method Marketing concept, they would not have wound up eating large helpings of crow.
January 31, 2012 From Home Page
Fifteen leading email service and technology providers are today announcing DMARC.org, a technical working group that has been developing standards for reducing the threat of deceptive emails, such as spam and phishing. DMARC.org draws upon a history of private industry collaboration with 18 months of dedicated work to outline an enhanced vision for email authentication that can scale up to today's Internet needs.
DMARC: Another Step in the Fight Against Email Phishing
January 31, 2012 From Ken Magill
Is there any topic more certain to make a marketer's eyes glaze over with boredom than email authentication? Don't answer. That was rhetorical. However, there was an email-authentication-related development earlier this week that marketers who use email should take note of. It may begin to tip the scales in the battle against phishing—fraudulent email pretending to be from a well known brand in order to get users' account information—in favor of the good guys.
January 31, 2012 From Ken Magill
Is there any topic more certain to make a marketer's eyes glaze over with boredom than email authentication? Don't answer. That was rhetorical. However, there was an email-authentication-related development earlier this week that marketers who use email should take note of. It may begin to tip the scales in the battle against phishing—fraudulent email pretending to be from a well known brand in order to get users' account information—in favor of the good guys.
January 30, 2012 From The Consumerist
As we've previously reported, Bank of America's loan modification program (for want of a better phrase) is being sued by the state of Arizona. But the AZ Attorney General says the nation's second-largest bank is hindering his investigation by quietly negotiating settlements with underwater homeowners—or at...
January 13, 2012 From Being Peter Kim
A few years ago, I put together a list of social media marketing examples. The list contains 324 examples of brands putting social media to use and at that point in the social media industry's evolution, it was the best of what was around (and still might be). Now that...
February 16, 2011 From CNNMoney.com
We put customer service to the test at companies from Zappos to Delta to Bank of America, asking for help over Twitter, on the phone, and on the web. The results were surprising....
Groupon Chooses the Vertica Analytics Platform to Power Deeper Insight into Subscriber and Customer Behavior
January 18, 2011 From PR Newswire
The Vertica Analytics Platform was selected after a rigorous evaluation process where Vertica excelled in meeting Groupon's requirements for parallel data loading, query performance and simplicity, as well as Vertica's ability to deploy on the Amazon Elastic Cloud Computing (EC2) offering. With the Vertica Analytics Platform, Groupon is in a...
January 18, 2011 From PR Newswire
The Vertica Analytics Platform was selected after a rigorous evaluation process where Vertica excelled in meeting Groupon's requirements for parallel data loading, query performance and simplicity, as well as Vertica's ability to deploy on the Amazon Elastic Cloud Computing (EC2) offering. With the Vertica Analytics Platform, Groupon is in a...
The Top 50 Mailers
September 2009 From Target Marketing
What a difference a year makes. With the U.S. Postal Service reporting mail volume on the decline to the tune of billions of pieces, it comes as no surprise that the 2009 Top 50 Mailers list is greatly changed from its 2008 counterpart.
September 2009 From Target Marketing
What a difference a year makes. With the U.S. Postal Service reporting mail volume on the decline to the tune of billions of pieces, it comes as no surprise that the 2009 Top 50 Mailers list is greatly changed from its 2008 counterpart.
USPS in a Pickle Again
April 2009 From Target Marketing
Two years after headline-making postal reform, here we go again. The U.S. Postal Service witnessed a headline-making drop of 9.5 billion mail pieces in fiscal year 2008, which contributed to a net loss of $2.8 billion. But having to pay $5.6 billion to prefund its retiree health benefit fund was the major hit that made the USPS management’s aggressive cuts of $2 billion from annual operating costs practically disappear into thin air. And with no relief in sight, Postmaster General John Potter has stated the organization is on track to post a revenue shortfall of $5 billion in fiscal year 2009.
April 2009 From Target Marketing
Two years after headline-making postal reform, here we go again. The U.S. Postal Service witnessed a headline-making drop of 9.5 billion mail pieces in fiscal year 2008, which contributed to a net loss of $2.8 billion. But having to pay $5.6 billion to prefund its retiree health benefit fund was the major hit that made the USPS management’s aggressive cuts of $2 billion from annual operating costs practically disappear into thin air. And with no relief in sight, Postmaster General John Potter has stated the organization is on track to post a revenue shortfall of $5 billion in fiscal year 2009.
25 Ways People & Companies Deal With Recession
December 18, 2008 From Denny Hatch's Business Common Sense
To create this e-zine, I spend a lot of time on the Internet looking for stories to download into my private archive of more than 37,000 entries in 224 major categories. How much time do I spend on the Internet?
Day — Date — (Number of visits excluding e-mail)
Thu — 12-11-08 — (226)
Wed — 12-10-08 — (251)
Tue — 12-09-08 — (390)
Mon — 12-08-08 — (240)
Sun — 12-07-08 — (36)
The point is to find dots and try to connect them to each other and back to our businesses, careers and lifestyles.
One set connecting this week is the myriad ways people and companies are dealing with this horrifying recession—some positive, some painful and some downright illegal.
These are the stories that caught my eye; maybe some will catch yours and give you some ideas.
December 18, 2008 From Denny Hatch's Business Common Sense
To create this e-zine, I spend a lot of time on the Internet looking for stories to download into my private archive of more than 37,000 entries in 224 major categories. How much time do I spend on the Internet?
Day — Date — (Number of visits excluding e-mail)
Thu — 12-11-08 — (226)
Wed — 12-10-08 — (251)
Tue — 12-09-08 — (390)
Mon — 12-08-08 — (240)
Sun — 12-07-08 — (36)
The point is to find dots and try to connect them to each other and back to our businesses, careers and lifestyles.
One set connecting this week is the myriad ways people and companies are dealing with this horrifying recession—some positive, some painful and some downright illegal.
These are the stories that caught my eye; maybe some will catch yours and give you some ideas.
Hill Holliday Relationship Marketing's Nancy Harhut on Getting Your Mailing Into the Must-read Pile
November 19, 2008 From Tipline
Often success in the mailstream is defined by the major strategies in place, yet with fickle prospects in a fickle economy, success may increasingly be found in the details. Like the professional football teams that win the Super Bowl each year, it's the little things that don't show up in the stat column which make the difference between winning and losing.
November 19, 2008 From Tipline
Often success in the mailstream is defined by the major strategies in place, yet with fickle prospects in a fickle economy, success may increasingly be found in the details. Like the professional football teams that win the Super Bowl each year, it's the little things that don't show up in the stat column which make the difference between winning and losing.
Shadow Government, Shadow Management
November 11, 2008 From Denny Hatch's Business Common Sense
My wife, Peggy, and I overdosed on the 2008 election.
Eighteen months ago—with 10 Republicans and eight Democrats vying for their respective nominations—we started slowly. By August of this year, we were hooked. We'd start the day at 6 a.m. watching MSNBC's "Morning Joe" and his happy crew—Mika Brzezinski, Willie Geist, Pat Buchanan, et al. At 1 p.m., over a sandwich in the kitchen, I'd look in on Andrea Mitchell. After work we'd surf the dials, hitting Chris Matthews, David Gregory and Keith Olbermann on MSNBC; Brit Hume and his wonderful roundtable on Fox News; as well as checking in on Wolf Blitzer and Lou Dobbs at CNN. Compared to the energy and excitement of the cable shows, network evening news was a cure for insomnia.
The cable folks parsed every speech, analyzed every gesture, trumpeted every miscue, interviewed everybody and anybody who might shed some light on the outcome, and involved viewers in the minutiae of political campaigning. It was a giggle while it lasted.
Now Obama is in while McCain and Bush are out.
The suspense is gone. Life is normal once again.
So whither cable? Will it wither and die?
Welcome to the new shadow government.
November 11, 2008 From Denny Hatch's Business Common Sense
My wife, Peggy, and I overdosed on the 2008 election.
Eighteen months ago—with 10 Republicans and eight Democrats vying for their respective nominations—we started slowly. By August of this year, we were hooked. We'd start the day at 6 a.m. watching MSNBC's "Morning Joe" and his happy crew—Mika Brzezinski, Willie Geist, Pat Buchanan, et al. At 1 p.m., over a sandwich in the kitchen, I'd look in on Andrea Mitchell. After work we'd surf the dials, hitting Chris Matthews, David Gregory and Keith Olbermann on MSNBC; Brit Hume and his wonderful roundtable on Fox News; as well as checking in on Wolf Blitzer and Lou Dobbs at CNN. Compared to the energy and excitement of the cable shows, network evening news was a cure for insomnia.
The cable folks parsed every speech, analyzed every gesture, trumpeted every miscue, interviewed everybody and anybody who might shed some light on the outcome, and involved viewers in the minutiae of political campaigning. It was a giggle while it lasted.
Now Obama is in while McCain and Bush are out.
The suspense is gone. Life is normal once again.
So whither cable? Will it wither and die?
Welcome to the new shadow government.
The Crash of Two Iconic Business Models — 1
January 2008 From Denny Hatch's Business Common Sense
Most consumers know that their buying and bill-paying habits are closely monitored by the three great credit rating agencies: Equifax, Experian and TransUnion. What is less understood is the highly complex algorithm of scoring—taking all that bill-paying data on an individual and determining the chances that he or she will fail to pay a credit card charge or default on a loan. The dollar amount of credit extended and the Annual Percentage Rate (APR) charged are pinned to a consumer’s score. The unquestioned master of scoring alchemy is Fair Isaac, on whom some of the blame for the sub-prime crash—and perhaps the coming
January 2008 From Denny Hatch's Business Common Sense
Most consumers know that their buying and bill-paying habits are closely monitored by the three great credit rating agencies: Equifax, Experian and TransUnion. What is less understood is the highly complex algorithm of scoring—taking all that bill-paying data on an individual and determining the chances that he or she will fail to pay a credit card charge or default on a loan. The dollar amount of credit extended and the Annual Percentage Rate (APR) charged are pinned to a consumer’s score. The unquestioned master of scoring alchemy is Fair Isaac, on whom some of the blame for the sub-prime crash—and perhaps the coming
Corporate Strategy Hits My Nabe
October 2007 From Denny Hatch's Business Common Sense
I live in Center City Philadelphia six blocks from Independence Hall. Around the corner is Philly’s hangout for mostly kids—what Gourmet magazine called “raffish South Street.” There you can get tattooed, body pierced, tanned, a fine Philly cheese steak at Jim’s, hear live funky music every night at TLA and foul stand-up routines at a comedy club, buy sex toys at Condom Kingdom, and eat at any of 40 neighborhood restaurants ranging from D+ to A+. If you’re a HOG, you will find Mako’s Retired Surfers Bar & Grill, where you will meet and greet other Harley-Davidson owners from all over the country. Plus,
October 2007 From Denny Hatch's Business Common Sense
I live in Center City Philadelphia six blocks from Independence Hall. Around the corner is Philly’s hangout for mostly kids—what Gourmet magazine called “raffish South Street.” There you can get tattooed, body pierced, tanned, a fine Philly cheese steak at Jim’s, hear live funky music every night at TLA and foul stand-up routines at a comedy club, buy sex toys at Condom Kingdom, and eat at any of 40 neighborhood restaurants ranging from D+ to A+. If you’re a HOG, you will find Mako’s Retired Surfers Bar & Grill, where you will meet and greet other Harley-Davidson owners from all over the country. Plus,
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September 2007 From Target Marketing
The full list of 2007’s Top 50 Mailers (excludes catalogers) Company Sales/Revenue Industry List Manager(s) (in millions) Citigroup $146,558 Financial Does not rent Bank of America $117,017 Financial Does not rent JP Morgan Chase $99,845 Financial Does not rent 4 Sprint/Nextel $41,028 Telecommunications Does not rent American Express $27,136 Financial/Media Millard Group Washington Mutual $26,454 Financial Does not rent Capital One $15,191 Financial Does not rent Time Inc. $5,846 Media Millard Group/ Belardi-Ostroy Inc. 4 Pitney Bowes Co. $5,730 Business Services MeritDirect Salvation Army $5,300 Nonprofit Does not rent 4 Discover Card Services Inc. $5,000 Financial Does not rent Hearst Magazines $4,550 Media Direct Media International American Red Cross $3,919 Nonprofit The Carol Enters List Co./ American List Counsel The New York Times Company $3,289.9 Media American List Counsel BMG/Columbia House $2,400 Media Specialists Marketing Services/American List Counsel Reader’s Digest Association $2,386.2* Media American List Counsel/ The Catamount Group 4 Scholastic Inc. $2,283.8 Media Specialists Marketing Services/ Millard Group/List Services Corp. Dow Jones & Company $1,783.9 Media American List Counsel Meredith Corp. $1,600 Media American List Counsel/ Millard Group Company Sales/Revenue Industry List Manager(s) (in millions) Memorial Sloan-Kettering Cancer Society $1,623 Nonprofit Direct Media International Conde Nast Publications $1,400 Media Millard
September 2007 From Target Marketing
The full list of 2007’s Top 50 Mailers (excludes catalogers) Company Sales/Revenue Industry List Manager(s) (in millions) Citigroup $146,558 Financial Does not rent Bank of America $117,017 Financial Does not rent JP Morgan Chase $99,845 Financial Does not rent 4 Sprint/Nextel $41,028 Telecommunications Does not rent American Express $27,136 Financial/Media Millard Group Washington Mutual $26,454 Financial Does not rent Capital One $15,191 Financial Does not rent Time Inc. $5,846 Media Millard Group/ Belardi-Ostroy Inc. 4 Pitney Bowes Co. $5,730 Business Services MeritDirect Salvation Army $5,300 Nonprofit Does not rent 4 Discover Card Services Inc. $5,000 Financial Does not rent Hearst Magazines $4,550 Media Direct Media International American Red Cross $3,919 Nonprofit The Carol Enters List Co./ American List Counsel The New York Times Company $3,289.9 Media American List Counsel BMG/Columbia House $2,400 Media Specialists Marketing Services/American List Counsel Reader’s Digest Association $2,386.2* Media American List Counsel/ The Catamount Group 4 Scholastic Inc. $2,283.8 Media Specialists Marketing Services/ Millard Group/List Services Corp. Dow Jones & Company $1,783.9 Media American List Counsel Meredith Corp. $1,600 Media American List Counsel/ Millard Group Company Sales/Revenue Industry List Manager(s) (in millions) Memorial Sloan-Kettering Cancer Society $1,623 Nonprofit Direct Media International Conde Nast Publications $1,400 Media Millard
