MarketersThe Citizen Developer Tool Is Here For Marketers!
Designed for CMO's, Content Marketers, Marketing Managers and other strategic decision makers, the Target Marketing Resource Library is the premier source for free marketing best practices and case studies.
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These Tools Won’t Keep You Guessing About What Customer Wants.
You've read up on Search Engine Optimization. You've checked to see how customers find you on the web and made your content reflect that reality. ... But are you doing as well as your competitors? Where Do You Land In The Race For Customers?
With the historically contentious US election just around the corner, no less than the future of the country at stake, and a dearth of political research that examines candidate support from a business point of view, NAPCO Research designed a study that examines business leaders’ intention to support Donald Trump vs. Hillary Clinton.
When you have massive email lists you’re using to send out valuable collateral, it can get very frustrating when you receive a pile of bounce backs. How can you send those emails with confidence? Here are six that will keep your emails flowing, and your sender reputation intact.
Visual analytics is the process of figuring out trends, patterns and relationships in the data available, and determining what the customer will do next. Is there a correlation between visits to your store and trending social media? Data visualization makes it easy for those with a marketing — not tech — background to get that info.
Many businesses often focusing their efforts on customer acquisition, the path to customer retention can often be rocky, and with a recent survey by Gartner found that 80% of future profits will come from 20% of existing customers, it's proof that business success lies with keeping your current audience sweet too - but how can this be achieved?
As the complexity of technology and the sophistication of consumers grow exponentially, having the ability to identify and understand customers in order to personalize their engagements with your brand is critical. This guide is meant to serve as a roadmap to help your organization develop enhanced customer engagements and experiences.
How do you measure success if you can't accurately track your business's social media buzz you have created with all your effort? You need actionable data, and that means accurate data that will give you insight into what works and what doesn't for your industry and business model.
Word of mouth is the most trusted way for a potential customer to hear about your product. Apply these best practices for influencer marketing and take your social media engagement to the next level.
Everyone has a voice in the digital era, but what are you using your voice to say about you and your brand? With the right social intelligence initiatives you can make informed actions as you engage the marketplace.