Designed for CMO's, Content Marketers, Marketing Managers and other strategic decision makers, the Target Marketing Resource Library is the premier source for free marketing best practices and case studies.

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Creative Strategies for VDP

Data segmentation is the key to effective variable data printing and imaging — and VDP is the key to getting your customers’ attention. Chances are you’ve got all the data you need for an effective campaign. These details can help us create variable images, personalized salutations, copy, captions and pre-filled forms with contact information.

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