The Leanplum research provides optimal sending times for mobile push notifications in markets around the world.
Designed for CMO's, Content Marketers, Marketing Managers and other strategic decision makers, the Target Marketing Resource Library is the premier source for free marketing best practices and case studies.
Have some good white papers or case studies? Contact Drew James to contribute.
We’ve all done it. Boring your audience to death is a real thing, and while it’s tempting to put your presentation all on a slide and just project that on a wall so people can read it and ask questions — that’s not going to win hearts and minds. We've got tips and tools to help you slay that presentation — not kill with boredom.
A hot spot is where your eye goes first when you look at a postcard, outer envelope, catalog spread, direct mail letter, space ad, landing page or even an email. Most of us had our first experience with hot spots in elementary school when we looked for easy ways to study for tests. From this experience, we've trained ourselves to look for eye-grabbing design and copy elements.
You've seen the reports that email has the highest ROI of any digital or offline channel. And according to the Target Marketing "2017 Media Usage Survey," email also might be the hardest working channel. So the question is: Are your email marketing campaigns as successful as they can be, or are they missing the mark?
An energy marketer’s self-mailer provides information and emotional support to customers considering its appliance protection plans. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
For the first time ever, Target Marketing has compiled a multiyear cross-section of "Media Usage Survey" data to show how media channel and marketing technology investments have evolved throughout the decade.
While top brands have let customers look at the car of their dreams in may colors, or try on virtual shoes, smaller retailers have not been able to purchase the custom-built technology to ensure fit and size and that love of a product. Until now, that is.
A B2B marketer presents a direct mail catalog redesign that improves the customer experience. Please complete the form below for a free PDF of this direct mail piece, thanks to Who’s Mailing What!
Learn how Subway Restaurants used Wi-Fi marketing to nearly double the visit frequency of guests that accessed their guest Wi-Fi.
Email marketing has the power to keep your restaurant top-of-mind, building trust and driving repeat visits. But to do that, you must serve up tasty emails. Download this free guide to learn how!
This extensive guide covers several topics including how to effectively use direct marketing, increasing your positive Yelp reviews, important tech trends to follow, what you need to know about mobile payments, optimizing your restaurant's website and mastering social media with lots of helpful tips and advice.
It's the little things that make a huge difference when it comes to delivering clicks, calls and visits to your store or website. When rolled into a powerful marketing message, even the smallest copy and design elements can help increase or squelch results. Your response depends on these details.