Designed for CMO's, Content Marketers, Marketing Managers and other strategic decision makers, the Target Marketing Resource Library is the premier source for free marketing best practices and case studies.

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White Papers

Word of Mouth Marketing Like You're Olivia Pope

“Everyone has secrets … and Olivia Pope has dedicated her life to protecting and defending the public images of the nation's elite by keeping those secrets under wraps.” How do the elite of Washington find her? They just know. They’ve learned by word of mouth that Ms. Pope is the one person who stands between them, and the doom of their own making.

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