Marketing Mix Trends: 2010-2016
How are marketing budgets changing in the 2010s? What is a marketing mix that will help you succeed in 2017 and beyond? Do marketing technology investments look the same after six years of evolution?
For the first time ever, Target Marketing has compiled a multiyear cross-section of Media Usage Survey data to answer those questions and more.
Drawing on data about marketing budgets from 2010 to 2016, this report will help you understand B2C and B2B marketing trends in a way never before possible, with granular analysis of how each media channel and martech tool has increased or decreased as a spending priority in the marketing mix strategy of today.
For further analysis on email, affiliate marketing, mobile apps, podcasts, augmented reality and much more, register below to download Target Marketing’s “Marketing Mix Trends: 2010-2016.”