Genie Barton

Can you have industry self-regulation if one of the biggest players isn't following the guidelines? That's the challenge for online advertising in the face of mounting privacy concerns, and the source is one of the Web's biggest ad sellers: Facebook. The social media giant is running behaviorally targeted ads on its site that don't include the little triangular icons that are the public face of the industry's push to be more transparent about targeting.

In the wake of 2011, which many analysts are calling the “Year of the Breach,” the Online Trust Alliance (OTA) today announced the release of the 2012 Data Protection & Breach Readiness Guide, a comprehensive guide outlining key questions and recommendations to help businesses in breach prevention and incident management. OTA is unveiling the report today at the 2012 Privacy and Data Protection Town Hall, held in honor of Data Privacy Day. This is the third year the OTA has produced the guide, which provides an analysis of the past year’s security breaches and offers companies a wide range …

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