Podcast: Why Google+ Needs to Be a Part of Your 2013 Social Marketing Strategy

Listen in as Guy Kawasaki, entrepreneur and author, discusses his best-selling book, “What the Plus!,” with eM+C’s Online Content Editor Caitlin Sullivan. Topics include a breakdown of Google+; how it compares to other social networks; why marketers should make Google+ a No. 1 priority in their social strategy for 2013; and much more.

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