Strategies and Solutions for Profitable Direct Marketing
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Case Study: ASI Shows Enter Virtual World
October 28, 2009 From Tipline
Granted, Kent Tibbils had shown leadership by helping introduce a virtual trade show to ASI Corp.’s repertoire. But the marketing vice president thought the Barack Obama likeness, which his colleagues included as the avatar in his trade show chat window, was a bit much.
October 28, 2009 From Tipline
Granted, Kent Tibbils had shown leadership by helping introduce a virtual trade show to ASI Corp.’s repertoire. But the marketing vice president thought the Barack Obama likeness, which his colleagues included as the avatar in his trade show chat window, was a bit much.
October 2009 From Target Marketing
Granted, Kent Tibbils had shown leadership by helping introduce a virtual trade show to ASI Corp.’s repertoire. But the marketing vice president thought the Barack Obama likeness, which his colleagues included as the avatar in his trade show chat window, was a bit much.
3 Ways to Maximize Virtual Show Results
August 5, 2009 From Tipline
The virtual event is seen by many B-to-B marketers as the marketing tool of our time, offering the effectiveness and efficiency organizations require in today's business environment. As virtual show hosts and exhibitors embrace this solution, however, they also must adopt core best practices to attract high-quality leads and maximize event ROI.
August 5, 2009 From Tipline
The virtual event is seen by many B-to-B marketers as the marketing tool of our time, offering the effectiveness and efficiency organizations require in today's business environment. As virtual show hosts and exhibitors embrace this solution, however, they also must adopt core best practices to attract high-quality leads and maximize event ROI.
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