Sometimes you just gotta get weird to make something stick. In this episode of “What Were They Thinking?” Melissa throws back to a 2015 Sprint commercial that is simply unforgettable. This throwback episode was inspired by some research she did for a Sass Marketing post titled, “Verizon’s 180 on Unlimited Data,” which illustrates the kind […]
As this email shows, you can offer a prospect the smallest of tastes to whet their appetites for much more.
Measuring the performance of video by views alone fails to consider the result that you are trying to achieve.