Video Marketing

7 Live Video Expert Tips for Business
February 17, 2017 at 8:00 am

Live Video is all the rage. After the Consumer Electronic Show (CES) last month, it’s obvious that this is one of the key trends of

WWTT? Burger King Gets Frisky
February 17, 2017 at 8:00 am

In this episode, Melissa looks at some off-the-mark Valentine’s Day promotions from Burger King France and Burger King Israel.

All Aboard the USS Sass-A-Lot
February 7, 2017 at 9:10 am

Good morning, marketers! I have some fun news to announce involving video, a well-known platform and plenty of more sass!

Sensory Appeal, in Video Form
January 31, 2017 at 8:00 am

In a world where it’s easy to experience sensory overload multiple times a day just from our smartphones, it’s almost ironic to suggest

How KPIs Get ‘On Fleek’
January 23, 2017 at 8:00 am

When I sat down to write about the evolution of key ad metrics, I spent a considerable amount of time thinking about how the definition

WWTT? 'Selling' Cats Like Used Cars
January 13, 2017 at 8:00 am

In this episode, Melissa looks at the success of Furkids’ viral “Kitty Kommercial,” and what all marketers can learn from it.