Using LinkedIn connection requests or InMails as a first contact is a losing strategy. You may have some success, but it’s limited.
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In this post, we explore the demand generation function. What should be part of this function on a “shared services” team?
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LinkedIn Sales Navigator is now all but required if you are prospecting new customers by: Searching LinkedIn’s contact database Contacting potential buyers using InMail Whether you’re spending $500, $50,000 or even $500,000 on LinkedIn Sales Navigator, you’re forced to ask yourself: Will Navigator be worth it? How can you be sure? By the math, it can […]