A standout in the B-to-B marketing field is David Ketchum, CEO of the demand generation agency Current Asia, and author of
Join our experts as they discuss how you can maximize your global marketing ROI with translation technology.
Kitty Kolding, will outline the key considerations marketers must incorporate into their global marketing and CRM initiatives.
The Court of Justice of the European Union has ruled that the European Union-United States “Safe Harbor” Agreement is no longer valid.
Identify low-hanging fruit that can quickly kick start your Hispanic outreach efforts and create offers and messaging for this market.
Consumers are demanding more immediacy from brands as advances in technology and social media increasingly shape how they want to interact with just about everyone and everything in their lives.
Gone are the days of creating content only for a domestic audience. Users around the globe are thirsting for information from a variety of sources and places. Increased global mobile usage combined with the rise of social media among many international markets has placed an increasing demand for geo-targeting your content globally to get discovered in search.
In the picture is American billionaire Nicholas Woodman, age 39. In his mouth is the $399 GoPro Hero3+ video camera that dazzled the media in late June. Attach it to a ski helmet, the back of a bird, dog, or bungee jumper and get extraordinary images. Technologists, hobbyists and investors agree. On June 25th—very first day of the stock sale on NASDAQ—GoPro shares jumped 31 percent. How grand is the GoPro experience? Very.
A poorly worded line in Canada’s anti-spam law—set to go into effect in July—may wreak havoc on marketers’ transactional email programs. The sentence’s sloppy construction has reportedly resulted in all transactional emails being defined as commercial by the Canadian Radio-television and Telecommunications Commission. As a result, all transactional emails are subject to all the provisions of Canada’s anti-spam law, or CASL as it’s widely referred to, and must include an unsubscribe link