Hubert’s Catalog Offers Powerful Ideas
February 9, 2017 at 12:54 am

A direct mail catalog can provide a lot of value to its customers simply by repositioning its existing products. Mailer Name: Hubert Co. Date Mailed: May 2016 Hubert sells visual merchandising and support items to food service and brick-and-mortar retailers worldwide. It markets in several channels, including direct mall. This slim-jim catalog targets food retailers […]

A Visit From Catalogs of Christmas Past
December 2, 2016 at 8:00 am

It’s the most wonderful time of the year … when holiday catalogs begin to show up. A few months ago, I found a stack of vintage ones.

What Makes Catalogs Work
August 1, 2016 at 8:00 am

The end of Victoria’s Secret’s print catalog doesn’t mean catalogs are over. Far from it!