Telemarketing remains a robust channel along the customer journey. And while many marketing thought leaders seem to think that inbound
Robocalls are in the crosshairs. Among a lawsuit’s defendants are Royal Caribbean Cruises, LTD, Carnival Corporation and PLC and NCL
Telemarketing remains a robust channel along the customer journey. And while many marketing thought leaders seem to think that inbound calls are the new black, outbound telemarketing is still quite prevalent. Combined telemarketing functions — inbound and outbound — mean that even after more than a decade of the Do-Not-Call list being the law of […]
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The Federal Communication Commission's (FCC's) heightened focus on "robocalling" has become fertile ground for class action lawsuits, with many marketers and advertising agencies wary of liability. Under the Telephone Consumer Protection Act of 1991 (TCPA), individuals have had to provide express consent to receive certain types of calls from marketers and have the right to tell companies to stop calling.