All direct mail pieces tell a story. Are yours telling the story you want, or one by default?
Direct Mail for the Modern Marketer
I keep a stash of the direct mail examples that worked on me for reference on client projects. Let’s look at a couple of great ones.
A lot of marketers go for flashy design with their direct mail. This can grab attention, but what if you could do something more?
We put our heads together to come up with this list of what not to do that will keep you out of trouble.
Many marketers have forgotten the gift of direct mail and what it can do to their ROI. Are you one of them?
Is your direct mail telling a story right now? It should be! Why, you ask? Well people respond to and remember stories.