E-mail: 'Go Green, Go Paperless?' FTC Issues Green Guides—and Lack of Substantiation : Target Marketing

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October 15, 2012

'Go Green, Go Paperless?' FTC Issues Green Guides—and Lack of Substantiation Gets Targeted
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 Marketers who have been counting the days, months, even years, for the Federal Trade Commission (FTC) to finalize its latest version of the "Green Guides" (formally, Guides for the Use of Environmental Marketing Claims ) for making environmental marketing...
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http://www.targetmarketingmag.com/blog/go-green-go-paperless-ftc-issues-green-guides-and-lack-substantiation
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