Thorin McGee

Thorin McGee

Thorin McGee is editor-in-chief and content director of Target Marketing and oversees editorial direction and product development for the magazine, website and other channels.

Does Tomorrow Belong to Marketers?

“When your agenda is the entire company’s agenda … you’re now driving the entire company’s agenda.” … Or are you?

How to Handle Haters

You do your best to satisfy your customers, deliver on your promises, provide great service … And then someone starts to complain

The New 'New Media' Is Coming

The first time I saw a 360-degree video on Facebook, I didn’t know what it was. It was definitely new media to me.

Cloud Wars: HP Hub

Brian Weiss spoke to Target Marketing about cloud platforms and how HP Hub aims increase speed and accessibility to enable marketers

Cloud Wars: Salesforce Marketing Cloud

Scott McCorkle spoke to Target Marketing about cloud platforms & how Salesforce Marketing Cloud is redefining engagement for marketers.

Cloud Wars: The Big Picture

It took a while for ERP (enterprise resource planning)-style solutions to really reach marketing. Companies could automate and optimize

Can a Machine Think for You?

I expect you’ll say no. But if they’re working, isn’t that exactly what you’re counting on your marketing automation tools to do?