I found it quaint when my server at a hotel restaurant came up to me and said this morning, “Would you like to see today’s paper with y
How did 2017 work out for you? Well, let’s look forward to 2018 — and imagine what could be. The optimist in me is gung-ho on what’s
Right on cue. My last blog post happened to discuss Europe’s forthcoming “Data Freeze.” Enter a new U.S. study that articulates just
European policymakers are transfixed with setting personal information controls on the private sector, and — beginning May 2018 — will
For all of the digital disruption, store closures and bankruptcies, the retail industry still has not had its transformative “moment.”
It’s my favorite mail piece this year — and it didn’t even include a check.
As marketing depends increasingly on data, a data quality regimen is an absolute necessity. While that’s been known to most
Last week, Bruce Biegel of Winterberry Group, led a Direct Marketing Club of New York discussion on “customer data onboarding.”
This is really a momentous anniversary year in marketing. The Data & Marketing Association turns 100 this year — as does the 4A’s.
You see, September 11 is always a part of me.
As carefree as a bike ride among Tuscan sunflowers — there’s a specter threatening to haunt us from Europe.
This August 21 rarity in nature creates a unique opportunity for kids in science classes and, of course, marketers.
Been to the movies lately? Neither have I, but I do have a few summertime musts on my list:
The U.S. Bureau of Labor Statistics detailed that there’s a shortage of skilled labor to fill data and computer jobs here domestically.
The potential impact of the GDPR is that the EU will place a lockbox on personal information of European citizens.