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What Is Engagement Worth in Marketing?
June 18, 2012
By Troy Burk
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June 18, 2012 What Is Engagement Worth in Marketing? - By Troy Burk---------------------------------------------------------- Most people are familiar with the credit report commercials featuring the hapless musician driving a used subcompact because his FICO score is too low to get a car loan. While amusing, the message is a serious one: The higher the... View more at... http://www.targetmarketingmag.com/article/what-engagement-worth-marketing/1 ----------------------------------------------------------
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