Insurance Industry Relationship Marketing
Your copy test beat the crap out of mine, 4 percent to 3 percent. Then again, you are the master! Jim Prendergast was a charming and tactful fellow.
Fast Forward to 2014
The reason Peggy and I never got rich: Any time we had some cash in the bank we took a trip somewhere.
We're still at it.
Currently we are signed up for a cruise on the Rhône and Saône rivers ending up with a Mach 1 train ride from Lyons to Paris.
I went to my old client, Travel Guard, and bought trip cancellation insurance.
When I buy insurance, I absolutely don't want to hear from the company unless I have a problem.
However, Travel Guard sent me two helpful emails filled with worthwhile information. Their reason: They do not want either of us to get sick, cancel our trip and demand reimbursement.
In effect, Travel Guard's emails were their insurance on their insurance.
Here they are:
Coping with jet lag
Traveling to a far-off destination can be thrilling, but if you're going to a place that is in a different time zone, you're going to need some time to adjust your sleep schedule. Jet lag can make you feel ill or exhausted, and sometimes, you just have to tough it out until your body adjusts. However, there are a few tricks you can employ to make the adaptation process simpler.
Do your research The first thing you need to do is examine how much of a difference you'll be experiencing. Traveling from Boston to Los Angeles is only going to throw off your clock by three hours, but if you're heading to Sydney, you can expect a 14-hour difference. Not all jet lag is created equal, so knowing exactly what you're in for will allow you to plan ahead.