A Four-Day Work Week?
The joys of snapshot management
June 2008 By Denny HatchIn the News
Lost in E-Mail, Tech Firms Face Self-Made BeastSAN FRANCISCO — The onslaught of cellphone calls and e-mail and instant messages is fracturing attention spans and hurting productivity. It is a common complaint. But now the very companies that helped create the flood are trying to mop it up. Some of the biggest technology firms, including Microsoft, Intel, Google and I.B.M., are banding together to fight information overload. Last week they formed a nonprofit group to study the problem, publicize it and devise ways to help workers—theirs and others—cope with the digital deluge.
—Matt Richtel, The New York Times, June 14, 2008
Great military, political and civilian leaders are successful when they can concentrate on strategy and delegate the tactics—the implementation of strategy—to subordinates.
What seems to be happening is that 24/7 access to our e-mail and cell phones is causing all of us to lose control of our careers and our lives, and turning us all into involuntary workaholics. We no longer own our jobs.
In business, it’s possible to delegate tasks to others. But you can’t delegate e-mails.
From my recent (and current plunge) into World War II—our trip to the Normandy beaches and the hallowed American cemetery, plus a bunch of reading on the subject—one thing is clear: World War II was won by what I call snapshot management.
It worked then. Why not now?
The New Wall Street Journal Spam Filter
Yesterday I hit my vestigial AOL inbox. It’s vestigial because I keep it around only as a backup, having migrated to Yahoo a couple years ago. I consigned 62 e-mails and 22 Spam messages to oblivion in two minutes and five seconds.
All filters are turned off on my e-mail accounts. Being in marketing, I want to see what’s out there.
In yesterday’s Wall Street Journal, Lee Gomes reported on the new internal Dow Jones spam filter system. He wrote:
When the service was first turned on, Outlook inboxes were suddenly free of offers for prescription medicines, mortgage refinances, crude erotica and all the other mainstays of the spam economy. Regular e-mail life could resume—spam-free. It looked like another victory for technology in the hands of the good guys. If it seemed too good to be true, well, that happens all the time in the tech world.
Nervous about what he might be missing, Gomes asked the Dow Jones IT folks to let him see what had been quarantined. It turned out that out of 150 reader letters that came in as a result of a column, “20% were sent to the spam bucket and would never have been seen by me if I hadn’t bothered to ask to take a look.”
Takeaway Points to Consider:
* A four-day work week where everybody works smarter, not longer, and deals with the e-mail glut over the long weekend.* George Marshall suggested that Eisenhower should be able to run the war working four hours a day. How many hours a day are you productive—really?
* Is snapshot management doable in this transactional age where 24/7 information glut forces us to continually question and rethink our decisions? What’s your opinion?
Web Sites Related to Today's Edition:
“Lost in E-Mail, Tech Firms Face Self-Made Beast”http://tinyurl.com/5zq6f6
“Governments look for ways to cut energy costs”
http://tinyurl.com/6gkptc
“Real Message About Spam”
http://tinyurl.com/5t2cuu



