Cover Story : Sprint Saves Green

Two-in-one wireless billing envelopes save the telecommunications giant $500,000 a year

February 2013 By Heather Fletcher

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February 2013

Sprint Saves Green - By Heather Fletcher----------------------------------------------------------
Keanon Swan wants to help Sprint push the envelope on green direct mail. Yeah, he went there. But he's serious about this, says the manager of Sprint's vendor management and postal strategy. Swan, his colleagues and outside vendors not only...
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http://www.targetmarketingmag.com/article/sprint-s-ecoenvelope-saves-telco-giant-500-000-annually-due-postage-paper-reductions/1
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Affiliate Marketing	B-to-B
Branding	Call/Contact Centers
Copy/Creative	CRM
Database Marketing	Data Security/Privacy
Direct Mail	DRTV
E-commerce	E-mail
Envelopes	Fulfillment
Fundraising	Hiring/Training
Insert Media	International
Lead Generation	Legislation
Lists	Mobile
Multicultural	Paper
Payment Processing	Postal
Printing/Production	Response Boosters
Search Engine Marketing	Search Engine Optimization
Social Media	Software/Technology
Trade Associations-Trade Shows	Web Design

Cover Story : Sprint Saves Green

Two-in-one wireless billing envelopes save the telecommunications giant $500,000 a year

E-mail this story to a friend/colleague...

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