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SpecComm selects ARGI for Subscription Fulfillment

May 2007
FOR IMMEDIATE RELEASE – NEW YORK, NY

SpecComm, a multi-title B2B publisher headquartered in Raleigh North Carolina, today announced its selection of ARGI as its subscription fulfillment provider. SpecComm, already a client of ARGI Focus, its Reader Services product, will now be managing two of its most mission-critical applications using ARGI.

Ray Butkus, ARGI CEO commented, “We are extremely pleased with SpecComm’s choice of ARGI to provide subscription fulfillment services. SpecComm has been a client of our ARGI Focus reader service for several years and we are excited that they have chosen to expand their relationship with us. SpecComm will be able to fully maximize the database marketing opportunities by matching their ARGI Vision subscription fulfillment database to their ARGI Focus reader service responses. It is a true double play that will bring benefits to SpecComm, its advertisers and its subscribers.”

Lesley Castle, SpecComm Vice President added, ”We are excited to expand our relationship with ARGI. Up to now, SpecComm has been managing its subscription fulfillment internally. We have decided to focus our efforts on our core business and outsource the subscription fulfillment to ARGI. They have done an outstanding job with our reader service program and I expect the same when we convert to ARGI Vision.”

About ARGI
Since 1971, ARGI has been a pioneer in Subscriber and Membership Customer Management. ARGI develops, hosts and manages Subscription Fulfillment, Reader Service, and Database Marketing solutions for over 200 publishers, associations and other B2B clients. As a provider of safe, secure and sound solutions for over three decades, ARGI is constantly deploying new technologies and capabilities to improve its clients’ satisfaction and increase profitability. ARGI is headquartered in Montvale, New Jersey. For more information visit ARGI’s website at www.callargi.com. Contact Kim Walsh at 201 391 1500 x543 for more information, or kwalsh@callargi.com

About SpecComm
Founded in 1981 by Dayton Matlick, President and CEO, SpecComm International Inc. serves select business-to-business and consumer markets with 16 magazines and guides, a host of newsletters, Web offerings, research and analysis, and data and custom media products. Speccomm, a member of the Integrated Media Cooperative, is headquartered in Raleigh, NC. For more information about SpecComm, please contact Vickie Gardner at vgardner@speccomm.com
 

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The Business of Database Marketing covers all the bases for the typical business reader. It even includes a catalog of the 37 “Best Practices” and a roundup of some of the major “Dos and Don’ts” in making business sense of the world of database marketing. It will be the one...

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