Is Personalization Creepy? - LinkedIn Discussion of the WeekOctober 26, 2012
That's the scenario that probably played out for plenty of men targeted by Olla Condoms. It's what Target Marketing magazine blogger Rio Longacre calls "The creepiest social campaign I have ever seen." It's one of the reasons Longacre wrote his latest post, "Creepy Marketing and Social Media: How to Scare Away Your Customers for Good" and that post is absolutely why Colleen T. Reese, a LinkedIn Integrated Marketing Mix group member, created the poll "Multichannel Marketing Thursdays: Is Personalization Creepy?"
The options for the nearly 1,000 group members to choose from are:
An hour after Reese created the poll, four members had already chimed in, with half picking "depends" and the other two split between "Yes!" and "No."