Hotlists: New and Updated Files on the Market

Find the latest lists to test—complete with names, descriptions, counts, prices and list managers’/owners’ contact information—with this biweekly online feature from Target Marketing.

A Moving Experience – Self Reported Magazine Subscriber Changes of Address
Have access to 6.6 million new movers who have self-reported their change of address via a magazine subscription update. Selects include credit card by type, distance of move, ethnicity, marital status and more.

Base list price is $60/M. Contact your list broker or Avrick Direct, (323) 662-1143. – Members
Target 69,400 members of, a site geared towards singles looking for friends and dates. Forty-seven percent of the file is female, the average age is 26 and the average income is $53,500.

The May 2013 postal list price is $100/M and the May 2013 email list price is $125/M. Contact your list broker or Leon Henry, (914) 285-3456.

Reliable Office Supplies
Reach 199,227 of Reliable Office Supplies—an OfficeMax company—customers who purchase general office supplies, paper products, tech and furniture. Selects include employee size, gender, home vs. business address and more.

Base list price is $115/M. Contact your list broker or MeritDirect, (914) 368-1037.

Do you have a hot list that marketers should test? Send all list and insert media datacard information to Melissa Ward to be considered for Target Marketing’s Hotlists.

Melissa Ward is the managing editor for Target Marketing, and she has opinions! More importantly, she's a nerd for great copy and design, a disciple of authenticity, and really loves it when marketers get it right.

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