Open Enrollment | Subscribe to Target Marketing HERE
Connect
Follow us on
Advertisement
 

Nuts & Bolts - Web : Is 2013 the Year of the Cloud?

January 2013 By Heather Fletcher
Get the Flash Player to see this rotator.
 

Remember the first year mobile marketing was supposed to take hold? No? Well, get out the calendars. This is the year cloud computing is supposed to become mainstream and unite with mobile, according to Forrester's James Staten.

In his blog post for the Cambridge, Mass.-based research firm, Staten reports 10 survey results about cloud computing. In the Dec. 3 post, "2013 Cloud Predictions: We'll Finally Get Real About Cloud," Staten also notes: "According to the latest 'Forrsights Surveys,' nearly half of all enterprises in North America and Europe will set aside budget for private cloud investments in 2013, and nearly as many software development managers are planning to deploy applications to the cloud."

Here's how survey respondents believe marketers will treat the cloud:

1. Marketers will finally stop saying, "Everything is going cloud."

2. Cloud and mobile will become one.

3. Marketers will stop stressing about cloud service-level agreements.

4. Marketers will get real about cost modeling.

5. Infrastructure and operations will free the development teams to build apps in the cloud.

6. Marketers will get real about using the cloud for backup and disaster recovery.

7. Marketers will stop equating cloud with commodity (mass-produced, unspecialized product).

8. Marketers will stop equating cloud with Amazon Web Services.

9. Marketers will acknowledge that advanced virtualization is a good thing and, no, it's not a cloud.

10. Developers will awaken to: Development isn't all that different in the cloud.


 

Companies Mentioned:

SPONSORED CONTENT

MORE ON ONLINE MARKETING >>

FROM THE BOOKSTORE

Written by Millennials about Millennials, Cause for Change: Examines how Millennials communicate, volunteer, take action, influence their peers, and choose to give their time and moneyExplains how Millennials view their role in the workplace, and how their approach is re-shaping nonprofit culture from within Cause for Change: The Why and How of Nonprofit Millennial Engagement

Written by Millennials about Millennials, Cause for Change:
Examines how Millennials communicate, volunteer, take action, influence their peers, and choose to give their time and moneyExplains how Millennials view their role in the workplace, and how their approach is re-shaping nonprofit culture from within...

ORDER NOW

Reading The Ultimate  Insider’s Guide to Winning Foundation Grants is like peeking at someone’s  secret diary or personal email.  You feel  guilty.  This is privileged information.
Only in this case Martin Teitel WANTS to reveal everything  to you. A
 long-time foundation CEO, he’s fed up with the smoke and mirrors of  
grant seeking. Ultimate Insider's Guide to Winning Foundation Grants

Reading The Ultimate Insider’s Guide to Winning Foundation Grants is like peeking at someone’s secret diary or personal email. You feel guilty. This is privileged information. Only in this case Martin Teitel WANTS to reveal everything to you. A long-time foundation CEO, he’s fed up with the smoke and mirrors of...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: