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Why Variable Data Printing is the Future

November 6, 2012
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Ask just about any marketing strategist, printer and most businesses what’s in store for the future and those in the know will say their focus is on data, data mining and CRM systems. And in the printing industry we’ll tell you that having data allows you to personalize through variable data printing, which is a very big deal. Transitioning from static direct mail to variable mail is a way that we can help customers stay ahead of the competition....


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Variable Data Printing Case Studies
Variable Data Printing Case Studies
October 10, 2011 From Bookstore
Available as a PDF.

Six Case Studies showcase the new sophistication and outstanding ROI of VDP campaigns.

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Personalization Power Hour - Variable Data Printing, Personalized URLs and Personalized QR Codes
April 26, 2012 From Webinars & Virtual Events
Because today's prospects demand it, more mail pieces are personalized than ever before. In this cutting-edge webinar, DirectMarketingIQ's Chief Content Officer Ethan Boldt will reveal...


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