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Why Pick-up Lines Make Great Subject Lines

November 21, 2012
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A great subject line has the same elements as a great pick-up line. Both need to quickly capture the recipient’s attention and set you apart from the pack. To do this, ensure your subject line achieves at least one of these goals: Piques curiosity; creates intrigue, creates anxiousness or uneasiness; promises relief; charms with warmth, delight or humour; addresses a need (practical or emotional). “Hi, did your licence get suspended for driving all these girls crazy?” Before you go out, equip yourself with a line that incorporates these elements to maximize your chances...


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