Video consumption of the World Cup alone will generate nearly as much Internet traffic as occurred in all of Australia in 2013, according to a new Cisco Systems Inc. report that shows growth in Internet traffic is fueled by video. The report, which says video is expected to grow to 84 percent of Internet traffic in the United States by 2018 from 78 percent currently, raises questions about whether Internet service providers should prioritize traffic, which has become a controversial issue...
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5 Steps to Crowdsource Video for B-to-B
June 2, 2014
From Today @ Target Marketing
By now, most savvy B-to-B marketers are aware of the advantages of featuring video on their websites and in their social media campaigns. The question isn't whether or not to use video—it's what type of video to use. Video produced by an agency can be cost-prohibitive, and many internal marketing groups don't have the time, resources or expertise to produce engaging video in-house. Crowdsourcing is an affordable alternative.