Valentine’s Day Opportunities for Affiliates

Rakuten LinkShare has shared online shopping data on consumer Valentine’s Day purchasing behaviors that can help affiliates develop more targeted and strategic campaigns. A recent study by Forrester Consulting, in conjunction with Rakuten LinkShare, found that consumers visit an average of 2.7 sites before making an online purchase. The data also revealed that the top three sales categories for the years 2010-2012 were luxury items, jewelry and flowers

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