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USPS Continues Summer QR Code Discount Promo, Makes It “More Refined” This Time

April 4, 2012
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If you had not taken advantage of the U.S. Postal Service’s summer promotion last year, then you can try it this year. Yes, the USPS will be running another summer QR Code promo and promises that this time around, it will be more refined and more meaningful. For those not familiar with it, the USPS QR Code Promotion provides for a small discount for any advertising mail that carries a quick response code. In July and August 2011, the USPS offered a 3% discount on Standard Mail and First-Class Mail, seeing business
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As important as email marketing is, being an expert at it is no easy task. But do not fret. Email Marketing 2014 provides the trends and best practices you need to follow. You'll find: 21 email trends charts featuring data from Who's Mailing What!Analysis of 11 effective cross-channel emails Best practices covering everything from email copywriting and design to data, metrics, CRM, deliverability and more4 email case studies Email Marketing 2014 Trends, Best Practices & Case Studies

As important as email marketing is, being an expert at it is no easy task. But do not fret. Email Marketing 2014 provides the trends and best practices you need to follow. You'll find: 21 email trends charts featuring data from Who's Mailing What!Analysis of 11 effective cross-channel emails Best practices...

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A guide to delivering a better user experience through A/B testing: Offers best practices and lessons learned from over 100,000 experiments run by over 2,000 Optimizely customersDetails a roadmap for how to use A/B testing to personalize your customer's web experience and a practical guide to start A/B testing todayAuthors Dan Siroker and Pete Koomen are cofounders of Optimizely.com, an user-friendly testing system that more than 2,000 organizations use A/B Testing: The Most Powerful Way to Turn Clicks Into Customers

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