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The Liquor Store Model for Social Media Marketing Success

February 6, 2013
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I really do run a liquor store in a small town, and it really is a useful model for how all businesses could behave online. Because my store is in a small town, I've always dealt with instant communication among my customers: If we burn one customer, he can go down to the coffee shop and spread the word all over town in short order. Now that every business faces that same pressure online, consider how my small-town liquor store experience so clearly applies to social media...

 

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You know you need to gather donor data. But why? And more 
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 you've gathered it? Are you gathering too much? Or the wrong kind?
	This new 
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	webinar brings the case-study format of our popular Engage conference 
to an extended, value-added webinar that will dig deep and give 
nonprofits guidance on the best ways to gather and use donor information
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	Featuring:
	Page Bullington, Target Analytics; Mazarine Treyz, "The Wild Woman of 
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