You saw a great offer, clicked through to the link, and the landing page is … well, something is wrong—I’m sure we’ve all been there. It’s easy to make mistakes when you want landing pages to go live quickly to get leads pouring in. … In lieu of a website makeover here at IMPACT, (including transforming all of our landing pages to smart landing pages) we’ve taken some time to put some thought into this. Beyond appropriate content and images, we’ve created a checklist that will ensure your landing pages are truly ready to go live before you hit "publish."
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10 Tips for Improving Landing Pages
May 23, 2012
From Today @ Target Marketing
We've all seen one. We've clicked on a link to get a whitepaper, and then there it was: the landing page. But what made you fill out the form and give up your contact information? More importantly, what didn't stop you from filling out the form? Odds are that it was easy to do and involved quality branding. Follow these 10 tips for improving landing pages and see if you notice a difference in your conversions.