Open Enrollment | Subscribe to Target Marketing HERE
Connect
Follow us on
Advertisement
 

Retailers Enliven Catalog Offerings Through Apps

November 21, 2011

When you browse Anthropologie’s stores, you feel as if you’re wandering through an artsy home, where there are sure to be closets full of eclectic outfits, bedrooms with bohemian quilts and kitchen tables with mismatched dishes. But when you visit its e-commerce site, you get none of that feel; you’re just scrolling through an unimaginative grid of clothes worn by wooden mannequins. Anthropologie wants to change that, and thinks the tablet is the key.

...

 

More Suggested Content:

Web Spotlight: 10 Technical Tips for Successfully Launching a Web App
September 14, 2011 From Tipline
Creating a Web app can be expensive and time consuming, and some marketing departments aren't equipped to handle such a task. However, the right process can turn it into an efficient and successful endeavor. From creating a shared vision with a prototype to successfully updating your Web app after it’s live, here are some tips for marketers interested in including Web apps in their marketing mixes.
 
3 Options for Your Direct Marketing Mobile Strategy
October 12, 2011 From Tipline
"We've decided to go mobile. Now what?" It's a question many business leaders are asking these days. With the online buzz encouraging businesses to become mobile accessible, reaching customers' smartphones is quickly becoming as important as reaching their PCs. As technology continues to advance, businesses not utilizing the mobile Web will be at a great disadvantage.
 

SPONSORED CONTENT

MORE ON COPYWRITING, CREATIVE AND BRAND >>

FROM THE BOOKSTORE

Reading The Ultimate  Insider’s Guide to Winning Foundation Grants is like peeking at someone’s  secret diary or personal email.  You feel  guilty.  This is privileged information.
Only in this case Martin Teitel WANTS to reveal everything  to you. A
 long-time foundation CEO, he’s fed up with the smoke and mirrors of  
grant seeking. Ultimate Insider's Guide to Winning Foundation Grants

Reading The Ultimate Insider’s Guide to Winning Foundation Grants is like peeking at someone’s secret diary or personal email. You feel guilty. This is privileged information. Only in this case Martin Teitel WANTS to reveal everything to you. A long-time foundation CEO, he’s fed up with the smoke and mirrors of...

ORDER NOW

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more! Monthly Giving: The Sleeping Giant

One of the only books for fundraisers on monthly giving! Tips on how to make monthly giving work alongside other fundraising effortsHow to acquire monthly donors through different channels such as email, social media, direct mail, television and radioAnd much, much more!...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: