OMG! Text Messaging in Decline for the First Time

Among the topics discussed during the InterACT! cross-media conference was how companies are using SMS (text messaging) to communicate with their customers.

If ever a story called for the use of an emoticon, this would be the one: Text messaging volume in the U.S. has declined for the first time ever, according to a new research report. Regardless of whether the emoticon you’d assign to the story is a smiley or a sad face, it’s worth noting that after years as a growing communications medium, texting may be starting to fall victim to new market trends, at least insofar as it generates revenues for wireless carriers. In a report looking at the U.S. mobile data market in the third quarter

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