Liveliest LinkedIn Discussion of the Week – QR Codes? SnapTags? NFC?
This week, Target Marketing magazine’s Editor-in-Chief Thorin McGee got Integrated Marketing Mix LinkedIn group members talking when he asked “Has anyone had any experience using 2D Codes (QR, MicroSoft’s Tags, SnapTags, etc.) or near-field communications (NFC, sort of like RFID for phones) to integrate print with mobile? Which one did you use? Was it successful?”