Open Enrollment | Subscribe to Target Marketing HERE
Connect
Follow us on
Advertisement
 

Liveliest LinkedIn Discussion of the Week - QR Codes? SnapTags? NFC?

January 20, 2012
2
Get the Flash Player to see this rotator.
 
This week, Target Marketing magazine's Editor-in-Chief Thorin McGee got Integrated Marketing Mix LinkedIn group members talking when he asked "Has anyone had any experience using 2D Codes (QR, MicroSoft's Tags, SnapTags, etc.) or near-field communications (NFC, sort of like RFID for phones) to integrate print with mobile? Which one did you use? Was it successful?"...

 

Companies Mentioned:

People Mentioned:

More Suggested Content:

Jay_Emmet
Understanding the Mobile Wallet: 3 Things Retailers Must Know
June 22, 2011 From ROI Report

Mobile payments are complex, with disparate technologies and business models targeting various markets depending on how mobile users choose to transact — e.g., SMS payments, mobile wallets or app stores, just to name a few. This is particularly relevant for credit card issuers, device manufacturers, mobile operators, internet giants, retailers and even startups, who rely on their direct relationships with millions of consumers.

 
2

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: